What do famous fashionistas and Pentaho have in common?

October 12, 2012

What do the Olsen Twins, Rachel Bilson, Jessica Simpson, Justin Timberlake and Pentaho all have in common? We are all associated with the same social e-commerce company, BeachMint. BeachMint is a truly innovative and forward thinking online retailer that sells jewelry, clothes, shoes, home furnishings, beauty supplies and more through a subscription model with the help of celebrity stylist (a few mentioned above). The business analytics in the background helping to drive sales of these stylish goods curated by famous fashionistas is Pentaho Business Analytics.

BeachMint is using Pentaho Business Analytics, MySQL and HP Vertica to quickly slice and dice terabytes of “big data” and millions of daily emails, plus record click stream data. Pentaho Business Analytics provides reporting, dashboards, analysis and data visualization and capabilities to help with social monitoring, customer retention, financial reporting, product and website optimization and more.

Doug Cohen, Director of Business Analytics at BeachMint explains “For cost-conscious start-ups, Pentaho and open source are a no brainer for enabling rapid scale. You can easily compare it to proprietary tools that might not even work. I’ve been doing analytics in other industries such as gaming and advertising for years and have seen situations where coupon errors went on for days with hundreds of thousands of dollars lost. Using Pentaho, we are able to keep close tabs on the pulse of our online communities.

Smarter, faster and more creative, BeachMint does business in an innovative way with different rules, budgets, customers and time to market. A perfect fit for Pentaho and the future of analytics.

Read more about BeachMint use of Pentaho and let us know what you think.

If you are interested in fashion and home décor, we suggest you check them out! Several of us at Pentaho are big fans!

Donna Prlich
Director, Product Marketing
Pentaho


Building the Future of Analytics

December 1, 2011

It has been a terrific first two months at Pentaho; the excitement from our employees, customers and partners for helping Pentaho build the future of analytics has been profound.

We believe the future of analytics is all about building a modern platform that allows business users and technologists the ability to interact with their data in an easy, visual way. The consumerization of IT requires the traditional analytics functions regarding data extraction and transformation, metrics creation, ad hoc analysis and reporting to be done in a “point and click” and “drag and drop” fashion.  The latest Pentaho Business Analytics release delivers on such a premise and provides “Power to the user.”

We’ve had great feedback on how IT professionals love the visual, non-programmatic way Pentaho integrates any data source from traditional relational sources such as Oracle, SAP and MySQL, to SaaS applications like Salesforce, to non-relational sources including Hadoop, NoSQL and MPP, to analytic platforms including EMC, Teradata and IBM. Plus, the ease of all ETL functions are accomplished with a simple point and click.

Business users are free to create measures, metrics and on-the-fly reports. Deep ad hoc analysis and predictive analytical features are a drag and drop away.

Another design tenant Pentaho has built for the modern analytics platform is an open architecture and plug-in framework. We understand that our customers require freedom of choice selecting databases, plug-in end user components and web services. Pentaho’s open source heritage and extensible plug-in framework allows business users and IT professionals to easily integrate preferred components to fulfill their analytical needs.

The future of analytics is ensuring that our customers can easily gain insight from emerging technology trends including big data, Cloud computing and mobility.

Pentaho has released robust big data analytics solutions, which allow customers to truly “operationalize” big data applications. Pentaho is focused on helping customers address the biggest pain points around big data as well as the challenges of getting non-relational data in and out of Hadoop and into the hands of business users who can gain insight from reporting and ad hoc analysis. We already have several customers in the media and retail verticals who have tapped into big data for market analysis, customer sentiment and website analytics using Pentaho solutions.

Our modern technology platform was designed with Cloud computing in mind. Pentaho’s service oriented architecture allows SaaS and Cloud companies to easily embed rich analytics into their applications. Customers like Marketo, ExactTarget and Cipal have enhanced their service offerings with advanced analytics for their customers. Additionally, the Pentaho suite is integrated with common platform as a service (PaaS) and infrastructure as a service (IaaS) offerings, including Amazon Web Services and RackSpace for customers who would prefer to run their analytic applications in the Cloud.

We constantly strive to make our products more relevant. As our customers look to empower remote employees with better insight and analytics, Pentaho has released a rich mobile solution for tablets including the iPad.

The big idea for the future of analytics is allowing customers to freely move and easily integrate analytical applications between the traditional world of transactional, relational data and the new world of web, social and device data. The ultimate goal is to provide deep business insight by enabling users to easily mash-up data from traditional relational applications, such as Oracle, SAP and Microsoft, with web and social data sitting in Hadoop and NoSQL data stores.

I would be remiss not to mention that a major business design goal for the future of analytics is price performance and value. Building on our foundation of being easy to do business with from evaluation to renewal, Pentaho is continually improving its support and services. In the past year, we have added the Customer Success Team to provide additional customer service to our direct and OEM customers worldwide, created a specialized OEM services team and enhanced our support platform by migrating to Zendesk. All of this while still delivering the future of analytics at 20 percent of the cost of traditional analytics solutions from the mega vendors!

The future of analytics is here and now with Pentaho. I look forward to the journey!

Quentin


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